Prospects are asking AI where to live. Make sure it names your community.
We manage Google Ads, Meta Ads, SEO, social media and reputation for multifamily operators. We also built Apartment Visibility, a platform that shows whether ChatGPT, Gemini and Perplexity mention your communities when prospects search for apartments.
Pick one community. We run it, send you every answer, and it is yours to keep — free, no obligation.Smart marketing. Real results.
We combine data, technology, and creativity to help multifamily communities get found, get chosen, and get leased. AI visibility is one of the ten things we run — added to the paid search, SEO, social and reputation work that fills units, not in place of it.
Google Ads
Search, Performance Max and YouTube campaigns engineered to drive qualified tour traffic.
Learn more →SEO
Rank higher in local search so prospects find your community first, without paying per click.
Learn more →AEO & GEO
Answer and generative engine optimization — get named by ChatGPT, Gemini and AI Overviews.
Learn more →Meta Ads & TikTok Ads
Facebook, Instagram and TikTok campaigns that fill the funnel and keep units in front of prospects.
Learn more →Social Media Management
Content and community management that keeps your property top of mind between tours.
Learn more →Reputation Management
Reviews, ratings and responses managed so your community earns trust before the first tour.
Learn more →Apartment Visibility
See exactly what ChatGPT, Gemini and Perplexity say about your communities — and get named more often.
Explore →Every community's story, in one live view.
CommunityIQ combines key occupancy, availability, leasing, marketing and reputation data in one intelligence dashboard — turning performance gaps into clear recommendations for budget, targeting, messaging and strategy.
- Occupancy & availability
- Leasing & goal pacing
- Conversion funnel
- Marketing performance
- Online reputation
- AI recommendations
Recommendation — 2-bedroom availability is running 23% over goal. Shift paid budget to high-intent 2BR search and re-target tour no-shows to close the gap.
Start with a free AI visibility audit
Pick one community. We run the questions prospects actually ask in its market through ChatGPT, Gemini, Google AI Overviews and Perplexity — then send you every answer, in full.
The actual answers
Not a score. The real text an assistant returns for each prospect question, and where your community lands in the list it gives.
Whether you're named at all
Your visibility — the share of those answers your community appears in, across every assistant we check.
Who gets recommended instead
The competitors AI names in your own market, ranked by how often they come up and how favorably they're described.
Where the answers come from
The directories, review sites and pages AI cites when it answers — so you know exactly where you need to show up.
Results for real communities
A track record built with the country's most reputable operators.
The #1 apartment marketing agency
Impactful is one of the only full-service digital marketing agencies working holistically with multifamily operators, delivering world-class marketing for the largest and most reputable property management companies in the country.
Book Your Strategy Call →