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Specialized in Multifamily Marketing

More Qualified Prospects.
Higher Occupancy.
Stronger Communities.

Tailored digital marketing strategies that elevate your apartment community, attract high-intent prospects, and drive sustainable occupancy growth.

See what ChatGPT, Gemini & Google AI say when prospects search for communities like yours
Trusted by leading multifamily operators nationwide
GreystarRKW ResidentialAvenue5Cushman & WakefieldWestern National Group
What we do

Smart marketing. Real results.

We combine data, technology, and creativity to help multifamily communities get found, get chosen, and get leased.

CommunityIQ

Every community's story, in one live view.

CommunityIQ combines key occupancy, availability, leasing, marketing and reputation data in one intelligence dashboard — turning performance gaps into clear recommendations for budget, targeting, messaging and strategy.

  • Occupancy & availability
  • Leasing & goal pacing
  • Conversion funnel
  • Marketing performance
  • Online reputation
  • AI recommendations
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CommunityIQ Maple & Vine ▾
Occupancy 91.4% watch ▼ 1.6% vs goal
Leased 93.1% strong ▲ 0.1% vs goal
Availability 8.6% watch ▲ 2.1% vs goal
Occupancy by floor plan
1 Bedroom91%
2 Bedroom77%
3 Bedroom94%
Conversion funnel
Leads162
Tours52
Applications25
Leases15
Lease-up pacingBehind goal
90.2% leased267 of 296 units · goal 275

Recommendation — 2-bedroom availability is running 23% over goal. Shift paid budget to high-intent 2BR search and re-target tour no-shows to close the gap.

The agency

The #1 apartment marketing agency

Impactful is one of the only full-service digital marketing agencies working holistically with multifamily operators, delivering world-class marketing for the largest and most reputable property management companies in the country.

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